Facts:

• Women make three-fourths of the health care decisions in American households and spend almost two of every three health-care dollars, approximately, $500 billion annually¹


• Women influence 75% of the over-the-counter (OTC) drug purchases²

Resources:

The National Women’s Health Information Center - www.4woman.gov

Society for Women’s Health Research - www.womenshealthresearch.org

National Women’s Health Resource Center - www.healthywomen.org

Sources:
1, 2 - Market Research News 2/99