Facts:

• Online retail sales will more than double over the next six years, reaching $316 billion by 2010¹


• 2003 was a benchmark year for web shoppers, with women overtaking men as the biggest spenders for the first time, women’s spending grew 71.4%²


• Women 55+ increased spending 129%³


• Women make 66% of the online apparel and beauty purchases⁴


• In a recent study of photo print service kiosks, 80% of the customers were found to be women⁵

Resources:

The National Retail Federation - www.nrf.com

National Retail Federation- STORES - www.stores.org

ABOUT - http://retailindustry.about.com

Sources:
1 - Forrester Research, 8/23/04
2 - Verdict Study, Transversal Ltd. 3/19/04
3 - Verdict Study, Transversal Ltd. 3/19/04
4 - Nielsen/Net Ratings Net View, 8/27/04
5 - Advertising, C. Deutsch, 7/20/04